Tollhouse

The Tollhouse Group is a Sussex-based automotive dealer for Toyota and Suzuki. The Tollhouse Group needed a redesign of their existing site in order to better represent their offline standing and to meet customer expectations.

GForces were tasked with creating a site for Tollhouse that looked great and offered high levels of functionality allowing ease of use and navigation around the group home page and franchisee sites.

The initial emphasis was to be on the platform and on developing their web-presence through the development of a new ‘digital dealership’ and then to evolve the business, driving up the volume of online enquiries with a campaign of integrated marketing communications, using both online and offline strategies.